We designed a postcard for Kingsway Toyota to complement the Toyota Red Tag Sale advertising. The postcard’s simple design and eye-catching grid of available vehicles was consistent with the min presentation folder, and the $350 gas card offer featured prominently on the right side to draw customers’ attention to the call to action.
Our second postcard for the dealership was consistent with other promotional materials to ensure brand consistency and recognition. This postcard, which promoted newly-arrived vehicles, featured imagery that conveyed to the audience a sense of motion. We kept the design clean and easy to read, using brand colours and fonts.